Case Study: Dupont Performance Coatings
DuPont Performance Coatings has been an industry leader providing high quality paints to the auto collisions industry, in a crowded and mature market. The challenge facing DuPont is one that many companies in mature markets face - how to sustain ongoing profitable growth.
Several developments were threatening DuPont's leadership position as the structure of the auto collisions industry was undergoing steady change. To learn how DuPont Performance Coatings worked with Value Innovation Associates to simultaneously reduce costs and increase differentiation in this mature industry please contact us.
You can also find this work featured in the article "Increase Value, Decrease Costs", in the July 2004 issue of the Harvard Management Update.