Value Innovation Associates

Mary E. Miller

Mary Miller has over fourteen years business experience in consumer marketing and product development. She has extensive experience working with teams to discover opportunity spaces in mature markets as well as leading entrepreneurial initiatives — both in Fortune 500 settings and as founder of an award winning small business with 20 years of operation.

Mary was both the Director of New Business Development and Director of Marketing for Avery Dennison Office and Consumer Products Worldwide where she was responsible for managing core businesses and developing new products, software, and market entry strategies in a diverse set of applications for the office, home, school, and business security segments. She has driven growth platforms from ideation and research through product conceptual design and market launch with national distribution in existing and new channels. Her expertise includes strategic planning, business unit management, market research, product development, consumer development, and the design of marketing communication programs.

Mary helps our clients identify and develop new growth opportunities using our "Day In The Life Of" methods and the frameworks of value innovation and Blue Ocean Strategy.

Mary received an MBA from Claremont Graduate School at The Peter F. Drucker Graduate Management Center and a BA degree from California State University, Long Beach.

Mary resides in Orange County, California.

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